Kelly Dang

SEM Specialist

Refuel Creative

Kelly Dang is a Search Engine Marketing (SEM) Specialist at Refuel Creative, an award-winning digital marketing agency based in Adelaide. With a deep understanding of the paid media landscape, Kelly specialises in building, managing, and optimising high-performing paid search campaigns that drive real, measurable growth. From navigating seasonal high-stakes periods like Black Friday to outmanoeuvring competitor brand bidding, she has a proven track record of helping businesses maximise their market share and step on the gas when growth opportunities arise.

Continually testing, learning, and analysing search trends, Kelly excels at transforming complex data into clear, scalable digital marketing strategies. She is excited to take the stage in the Ian McLachlan Room at Adelaide Oval to share actionable insights on maximising performance in today's highly contested search environment.